C.D. Leganés continues with its international expansion projects, following its brand positioning strategy far from our borders. Thus, the club's international area plans to carry out numerous actions and events in more than thirty countries across the five continents during 2021.
Following the great work done in November 2020 in Colombia, with the help of partner The Code Management in the Reality "Camino al Gol", where 4,125 players were visualized in five different cities, the head of the club's international area, Josele González, will travel again next March to complete the final phase and choose the best players, who will live a great experience in our club.
Visits and events in Paris, Dallas and Mexico
After that, the international department will visit the CFFP high-performance academy in Paris, with which the club has a collaboration agreement, to monitor young French talents. In March, C.D. Leganés will be present at the "Cyprus International Trials" talent scouting event, flying directly to the United States, where it will hold a methodological training course for coaches in Dallas (Texas).
Already in the month of April, and after a week of sports coaching on the African continent, visiting different countries such as Tunisia, Egypt, Guinea or Ghana, the international department will hold one of the major events of the season in Mexico: ten intense days in cities such as Mexico City, Pachuca, Texcoco, Guadalajara, Veracruz, Playa de Carmen or Tuxla, where, in addition to Campus, technification clinics, training of coaches and recruitment of talent as is usually done in this type of action, different facilities will be visited where the opening of academies with the name of the club has been requested.
The aim is to meet the objectives of internationalization of the C.D. Leganés brand.
As long as the measures allow it, these and other actions are planned in many other countries, thus completing the tour around the planet, leaving the name of Leganés in every corner of the world to meet the objectives of internationalization of our brand, which also have a direct impact on television impacts. Poland, Moldova, Uzbekistan, Israel, Russia, Japan, China, South Korea, Vietnam, South Africa, Australia, Argentina, Chile, El Salvador and Panama will be next.
