C.D. Leganés and Fanemotional, an enterprise specialised in Sport Tech with deep links to the digital transformation of modern day sports, have reached an agreement to make the company the club's official Innovation Sponsor.
The partnership comes after the success of the Vídeo Volumétrico campaign to help present the team's 2021/22 first kit. The deal will allow C.D. Leganés to engage in and launch further immesive initiatives for fans and sponsors, increasing the club's visibility and legacy.
The first time this technology has been installed in Spain and Portugal
Fanemotional, among its other services, owns a prodution studio with 3D audiovisual features under the name MixONreality. Through the Vídeo Volumétrico, the most advanced augmented reality technology, they can generate incredible VR experiences and put them within reach of any users across the globe. Both unique in and groundbreaking for the Iberian peninsula, the installation will be the first of its kind in Spain and Portugal.
This technology offers a novel way to communicate and helps to increase customer and fan engagement and loyalty in its unprecedented combination of physical reality with the digital world.
